App Stack Audit & Management
Every app scored on cost, script weight, overlap and actual usage. We remove what is redundant and own the relationship with what stays.
Los Angeles, CA
Shopify Apps & Ongoing Growth Support in Los Angeles, CA
A named team shipping against your release calendar — not a ticket queue that answers while your drop is already live.
Delivered remotely for brands across Los Angeles and California.
Scale · Los Angeles
Why Los Angeles brands come to us for this
- Capacity reserved in advance for drop weeks, with a named engineer who knows your theme
- Mountain-time coverage — online and working before your LA team logs on
- App audit first: most stores we inherit are paying for four to seven redundant apps
- Quiet weeks spent on the speed, merchandising and accessibility backlog
- Custom app or Function work when the app store answer costs more than it saves
The support problem in Los Angeles has a specific shape: the work is not evenly distributed. Nothing much happens for three weeks, then a launch week arrives where the theme needs a landing page, the app stack needs a purchase limit, a creator's link needs tracking and the whole thing needs to be live by Thursday. A ticket queue with a 48-hour SLA is useless in that pattern, and an in-house developer is expensive for the quiet weeks.
So we work as a retained team on a shipping cadence, with the calendar mapped to your releases rather than to our sprint board. Launch weeks get capacity reserved in advance. Quiet weeks go to the backlog that actually compounds — speed work, app cleanup, merchandising improvements, the accessibility fixes everyone defers.
App bloat is where we usually start. Most LA stores we take over are running four to seven apps that duplicate each other, several installed for a single campaign two years ago and never removed, all of them still injecting script into every page load. Removing them is the cheapest speed win available and it lands before anything else gets built.
Local context
Cover for launch weeks, capacity for quiet ones
A retainer in this market is bought for two reasons neither of which is routine maintenance. The first is drop-week cover: a named engineer who already knows your theme, available in Pacific hours on the day it matters, so a broken purchase limit or a mis-scoped discount does not sit in a queue while the release sells through. Being one time zone east in Albuquerque means we are online and working before an LA team opens, which is exactly when a launch-morning problem needs to be found. The second is the compounding backlog: the speed, merchandising and lifecycle work that never gets prioritised in a market where the next campaign is always three days away. Brands that treat launch as the finish line are the ones re-hiring an agency two years later to fix the same store.
Scope
What Apps & Support includes
The same standard of work we run for every client — applied to a Los Angeles brand’s realities.
Full service detailCustom App & Function Development
Private apps, Shopify Functions and admin extensions built when a subscription stack is more expensive or slower than owning the code.
Theme Maintenance & Speed
Quarterly Core Web Vitals review, dead-code removal, dependency updates and regression testing against Shopify's platform releases.
Priority Bug Support
Named Slack channel with defined response times: two business hours for revenue-blocking issues, one business day for everything else.
Monthly Optimisation Workstream
A ranked backlog of improvements, features and experiments, with an agreed sprint capacity so a fixed number of items ship every month.
Quarterly Roadmap Review
A session on what shipped, what it moved, and what the next quarter should target. Priorities get reset against your commercial plan, not a fixed contract scope.
Scoped and quoted for your Los Angeles store
We do not work off a rate card. Every Los Angeles engagement starts with a fixed statement of work — named deliverables, named dates, one number — written after we have looked at your store, not before. If a smaller first step would serve you better, we will say so.
Get this scopedHow it runs
From kickoff to results
Store Health Check
App stack, theme code, speed, integrations and open bug list documented in the first two weeks. You get the findings whether you continue or not.
Stabilise
Redundant apps removed, urgent bugs cleared, monitoring and staging environments set up. Usually pays for a chunk of the first quarter in cancelled subscriptions.
Backlog & Cadence
A shared, ranked backlog and a fixed sprint rhythm. You always know what is in flight, what is next, and what capacity is left.
Ship Monthly
Two-week sprints with a demo and changelog at the end of each. Work is visible in your own board, not hidden in an agency system.
Review & Reprioritise
Monthly reporting on what shipped and what it moved, then a quarterly reset of priorities against your commercial goals.
Proof
Apps & Support results
Anonymised under NDA. Figures pulled from the client’s own analytics.
Supplements (Subscription DTC)
~$4.2M/yr, 60% subscription revenue, 22 SKUs, US · Shopify Plus (Recharge, Klaviyo)
Monthly subscription churn hit 9.4% and the cancel flow was a single button on a hosted page nobody had touched in three years. Support processed 340 subscription changes a month by hand because customers could not do it themselves. The named constraint: no forced logins. The brand refused to gate account access behind a password reset, which ruled out every off-the-shelf portal.
9.4% → 6.1%monthly subscription churnheld for five consecutive months, not a single-month dip
+34%12-month customer LTV$187 to $251 on the subscriber cohort
19% → 38%of revenue from email + SMScategory benchmark for a healthy program is 25-40%
-71%subscription support tickets340/mo to 98/mo after the self-serve portal launched
Outdoor & Sports Gear
~$7M/yr, 480 SKUs, US + EU via Shopify Markets · Shopify Plus (Shopify Markets, 3 regions)
Paid social carried 81% of revenue and CAC had climbed 44% in eighteen months. Organic sat at 2,100 sessions a month against category competitors doing ten times that, and the EU storefront duplicated the US catalogue with no hreflang at all. The named constraint: three national retailers own the head terms with link profiles this brand could not match in a year, so the plan had to win on query depth instead of authority.
+186%organic sessions2,100 to 6,000/mo, branded queries excluded
+21%conversion rate on organic traffic1.9% to 2.3% after the collection and PDP work landed
$61 → $45blended CACorganic share of revenue went from 8% to 24%
+38%revenue year over yearwith paid media spend down 12%
In their words
Clients on this work
$1,900/mo of app spend cancelled
“First month they cancelled eleven apps we were still paying for, just under $1,900 a month, which covered more than half the retainer before they shipped a line of code. The backlog lives in our own board and we rank it together — it is not a bucket of hours that quietly evaporates. Two years in and I have never had to chase a bug fix twice. We are twenty minutes from their office and they still turn up in person for the quarterly, which I appreciated more than I expected to.”
OwnerSporting goods brand, ~$4M/yr · Albuquerque, NM
Verified client, 2025FAQ
Apps & Support in Los Angeles — your questions
Yes, and it is the main reason LA brands retain us. We reserve capacity around your release dates, review the theme and app changes before the launch rather than during it, and have a named engineer available in Pacific hours on the day. Working from Mountain time means we are already online when a launch-morning issue surfaces.
The backlog. Speed work, app removal, merchandising improvements, accessibility fixes, schema, lifecycle flow updates — the things that compound and that never win a priority argument against a campaign. You get a reviewed and reordered backlog monthly, and you decide what moves up.
If your workload is genuinely constant, hire. Most LA brands' workload is spiky — quiet stretches punctuated by launch weeks needing three specialisms at once — which is expensive to staff internally and well suited to a retained team. We will tell you plainly when your volume has grown past the point where a retainer makes sense.
Regularly. It starts with a code and app audit so we understand what we are inheriting, including the parts nobody documented. We report what we find honestly, including when the existing build is solid and the right move is to keep it rather than sell you a rebuild.
A named developer and strategist, an agreed sprint capacity, priority bug support, app stack management and monthly reporting. Capacity is set in hours per month and rolls over one month if unused. Anything outside scope gets quoted separately before work starts.
Three months, then rolling with thirty days' notice. The three months exists because the first month is mostly stabilisation and you would not see the benefit of the arrangement inside a shorter window. We do not do twelve-month lock-ins.
When the subscription cost exceeds roughly $500 a month, when the app injects scripts that hurt Core Web Vitals, or when you need logic no vendor offers. Below that threshold, buying is almost always the right answer and we will say so.
Next step
Apps & Support for your Los Angeles brand.
Thirty minutes with the strategist who would actually run your account. We screen-share your store, read your data live, and tell you the three highest-value things we can see from the outside.
Shopify or Shopify Plus stores doing $150k/mo or moreFounder, CEO or eCommerce lead on the callNo deck and no pitch — we open your store instead
Prefer to write it out? [email protected] gets a real reply the same business day, Mon-Fri, 9am-6pm MT.